The surging upward of the world economics integration and the smoking control movement has accelerated the organizational structure adjustment and global expansion of the transnational tobacco company. 世界经济一体化和控烟运动的高涨加速了跨国烟草公司组织结构调整和全球性扩张。
After our country accessing to WTO, the pace of full integration into the global market is growing faster gradually, the market competition also becomes increasingly fierce, the brand has become the emphasis each tobacco company compete for. 我国加入WTO后,全面融入全球市场的步伐日渐加快,市场竞争也日趋激烈,品牌已成为各个烟草企业竞争的重心所在。