Architecture and Application of Wireless Customer Relationship Management(WCRM) Systems 无线CRM系统的架构与应用
In this paper, we study the wireless application architectures of Customer Relationship Management ( CRM ) systems, which is one of the three effective methods of enterprise information service system on Internet. Also, we discuss the advantages and the restriction factors of wireless CRM. 主要探讨基于Internet的企业信息服务系统三大法宝之一&客户关系管理CRM的无线层次和框架,论述无线CRM系统的应用发展情况及优势与制约因素;