Service Quality of Virtual Tourist(VT) Community and Community Member Loyalty : An Empirical Study 旅游虚拟社区服务质量与社区成员忠诚感研究
It could be concluded that tourists ' destination image was multifaceted by internet interaction on virtual travel communities. Hence, tourist destination should pay attention to the development of virtual communities and use it as a tool for network marketing. 由此可知,网络互动对目的地形象感知的影响是多方面的,旅游目的地应注重旅游虚拟社区的创建及发展,使其成为一个重要的目的地营销工具。
Compared with the traditional promotion, the appearance of panorama online roaming virtual provides the consumer with a new concept of tourist promotion. 相对于传统的宣传方式,全景在线漫游虚拟景观的出现让消费者对旅游宣传有了新的认识。
Summary tourist destination, scenic treat Virtual Academy to avoid the blind pursuit of development from the need to consider a tourist destination tourist market, overview of cultural resources, natural environment and other factors. 总结旅游目的地、景区对待实景演艺的开发要避免盲目追从,需考虑旅游目的地的旅游客源市场、文化资源概况、自然环境等因素。
Therefore, how to use the technology of GIS and the virtual reality technology, Combined with the characteristics of sightseeing agricultural gardens to develop the three-dimensional development of the tourist attractions has become an important research direction of the virtual tour. 因此,如何利用GIS技术和虚拟现实技术,结合观光农业园的特点进行三维旅游景区的开发已成为虚拟旅游一个重要的研究方向。