In this dissertation, by analyzing the system function, the system is divided into types of customer management, customer information management, customer transaction management, public announcement management, customer evaluation management and analysis of customer information mining and so on six function modules. 本文对系统进行功能分析,将系统划分为客户账户管理、客户信息管理、客户交易管理(CTM)、公告信息管理、客户评价管理和客户信息挖掘分析管理等六个功能模块。
It goes without saying that enterprise development can get new power from Customer Information Center based on Call Center guide and information transaction support while facing Customer Relationship Management. 面向客户关系管理,基于呼叫中心引导和信息处理支撑的客户服务信息中心给企业的发展提供了新动力。
Through mining customer historical transaction, we propose and realize three logical functions of customer division model based on the Customer Relations Management ( CRM ): customer automatically clustering mechanism, customer grouping mechanism in the same clustering class, and dynamic renewal mechanism of the model. 通过挖掘客户的历史交易数据,基于客户关系管理理论提出并实现了证券行业的客户划分模型:客户自动聚类机制、同类别内客户分组机制以及模型动态更新机制。
Based on Customer Satisfaction Theory and Transaction Cost Theory and Principal Agent Theory, the dissertation builds up a theoretical model, in which the three dimensions of investor relationship management influence investment satisfaction via governance structure and financial performance. 基于顾客满意理论、交易成本理论和委托代理理论,构建了上市公司投资者关系管理通过治理结构和财务绩效影响投资满意的理论模型,并对该模型进行了实证检验。